Growth Marketing Services
Strategy meets execution. Data meets creativity.
I help ambitious brands grow through integrated marketing that connects email, paid media, content, and brand strategy into a cohesive growth engine.
What I Do
Full-Stack Growth Marketing
From strategy to execution, I work across the entire growth stack to build marketing systems that compound over time.
Email & Lifecycle Marketing
Turn subscribers into loyal customers
Strategic email programs that nurture leads, drive conversions, and maximize customer lifetime value through personalized, automated journeys.
Capabilities
45%
Avg. open rate improvement
3.2x
Revenue from email
28%
Reduction in churn
Paid Media & Performance
Data-driven ads that actually convert
Full-funnel paid advertising across Google, Meta, TikTok, and LinkedIn. From strategy to creative to optimization—focused on profitable growth.
Capabilities
2.8x
Avg. ROAS improvement
-35%
Cost per acquisition
156%
Conversion rate lift
Growth Strategy
Frameworks that scale
Comprehensive growth planning that connects brand positioning, customer acquisition, and retention into a cohesive system built for sustainable scale.
Capabilities
89%
Client retention rate
4.1x
Avg. revenue growth
6mo
To meaningful results
Brand & Content Strategy
Stories that resonate and convert
Brand positioning, messaging frameworks, and content strategies that differentiate you in crowded markets and connect with your ideal customers.
Capabilities
67%
Increase in engagement
2.4x
Lead quality improvement
45%
Brand recall lift
Paid Media Expertise
Google Ads & Meta Ads Mastery
I manage paid media campaigns with a focus on profitability, not just traffic. Every dollar is tracked, tested, and optimized for maximum return.
Google Ads
Search, Shopping, Display, YouTube, Performance Max. Full-funnel strategies from awareness to conversion with proper attribution.
Meta Ads
Facebook & Instagram campaigns built for scale. Creative testing, audience development, and optimization for ROAS or LTV.
Creative Strategy
Ad copy, creative concepts, and UGC direction. I work with designers and video editors to produce ads that stop the scroll.
Typical Results
Average results across client campaigns
Welcome Series
5-7 email sequences that convert new subscribers into first-time buyers
Abandoned Cart
Recover lost revenue with strategic timing and personalization
Segmentation
Behavioral and demographic segments for relevant messaging
Win-Back
Re-engage lapsed customers before they churn permanently
Email Marketing
Lifecycle Automations That Print Revenue
Email remains the highest-ROI marketing channel. I build automated flows that work 24/7 to nurture leads, recover abandoned carts, and turn one-time buyers into repeat customers.
- Klaviyo, Mailchimp, ActiveCampaign certified
- Average 35% revenue from email for clients
- Deliverability optimization included
- A/B testing for continuous improvement
How I Work
The Process
A structured approach to growth that balances quick wins with long-term strategy.
Discovery & Audit
Deep dive into your business, customers, competitors, and current marketing performance. I identify gaps, opportunities, and quick wins.
Week 1-2
Strategy Development
Create a comprehensive growth roadmap with clear priorities, channel strategies, and measurable KPIs tied to business outcomes.
Week 2-3
Execution & Build
Launch campaigns, build automations, create content, and implement tracking. Everything is documented for long-term success.
Week 3-8
Optimize & Scale
Continuous testing, learning, and optimization. Regular reporting with actionable insights to compound results over time.
Ongoing
Trusted By
Brands I've Worked With
Tools & Platforms
Platforms I Work With
Case Studies
Selected Work
Email Marketing / CRM
Lifecycle Growth & Retention
Building journeys, campaigns, and retention systems that turn audiences into loyal customers.
View Case Study
Performance Marketing
Paid Media & Conversion Strategy
Creative-led, data-informed growth strategies that connect message, targeting, and measurable outcomes.
View Case Study
Content Strategy
Brand Storytelling & Content Direction
Developing clear narratives and creative frameworks that make brands feel distinct, human, and memorable.
View Case StudyReady to build a growth engine?
I work with brands who are ready to invest in sustainable growth. If you value strategy, craft, and measurable results, let's talk.
Stay close to the journey.
Subscribe for growth insights, thoughtful essays, travel reflections, and faith-filled notes delivered with honesty and intention.